Vintage Star Wars Toy Advertising

Star Wars action figures, models, statues, stickers, cards, promotional items, and other collectibles.
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MattG
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Re: Vintage Star Wars Toy Advertising

Post by MattG »

Cheers; glad you like.

Following on from the Palitoy ANH adverts, here are their ESB spreads.

How about this..."Win a day at the filming of the new Star Wars: The Empire Strikes Back" !!!
_Palitoy 2000AD 02s.jpg
And more mail-away offers...
_Palitoy 2000AD 05s.jpg
On the topic of ESB, here's another funky hand-drawn one, from Kenner...
_Kenner Otasco.jpg
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MattG
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Re: Vintage Star Wars Toy Advertising

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Here are a couple of miscellaneous product ads from Marvel comics.

Iron-on transfers, book bags, posters etc...
_IronOns etc.jpg
And some of the original licensed masks...
_Masks 01.jpg
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Re: Vintage Star Wars Toy Advertising

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Some more old Marvel comic classics...
_Marvel 01.jpg
_Marvel 02.jpg
_Marvel 03s.jpg
_Marvel 04s.jpg
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Re: Vintage Star Wars Toy Advertising

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Found a slightly better version of the Palitoy Boba Fett offer, and cleaned it up a little. Still would love to get access to a hi-res version.
_Palitoy Fett clean.jpg
And there's this related advert to go with it...
_Palitoy Fett 2.jpg
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MattG
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Re: Vintage Star Wars Toy Advertising

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These two are a double-page spread from a Sears Catalogue/promotion. It includes a number of action figure "sets". One is particularly interesting...for US$28.99, you could get a set of 16 figures that includes both a regular red Snaggletooth, and the now very sought after blue Snaggletooth.
_Sears 02.jpg
_Sears 01.jpg
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Re: Vintage Star Wars Toy Advertising

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I can't, unfortunately, credit many of the images in this thread, as I've been collecting them to my hard drive over a decade or so, without recording sources along the way. Some are personal scans, some from Flickr, a few from the vintage Rebelscum forums (or links therein), and some come from The Star Wars Collector's Archive (http://www.TSWCA.com). Most I have cleaned up at some point.

Some of the foreign language ones are quite cool too.

Here's a Meccano (French) version advertising the Mini-Rigs...
_Meccano 01.jpg
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Re: Vintage Star Wars Toy Advertising

Post by Archon Revuge »

Awesome thread Matt. Were those prices in the first post from New Zealand or abroad? I've often been curious to find out what the vintage lines retailed for in NZ.
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Re: Vintage Star Wars Toy Advertising

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Archon Revuge wrote:Awesome thread Matt. Were those prices in the first post from New Zealand or abroad? I've often been curious to find out what the vintage lines retailed for in NZ.
The very first post (with "Other World" figures) are NZ prices circa 1983. I've got all my old action figure backing cards, some of which still have price stickers...in the ESB-era, they retailed for $4.45-4.99, and ROTJ-era $5.50-5.69 (based on the examples I have on hand).
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Re: Vintage Star Wars Toy Advertising

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Speaking of foreign adverts, here's a quick comparison of a Palitoy (UK) and Meccano (France) versions of the same Return of the Jedi action figure adverts. Notice the R2 art...he has a reasonably accurate body, but the stylised action figure dome with the big round main eye.
_ROTJ 01.jpg
_ROTJ 02.jpg
This one is another UK mailaway offer, for 'Empire' display stands.
_ESB Display Stand.jpg
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Re: Vintage Star Wars Toy Advertising

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The shared theme for the next three is "dioramas". Loosely speaking!

This one is from Meccano (France). The diorama mixes 3.75" scale figures with the diecast range. Greedo and Walrusman have joined the Empire, Hammerhead is wandering around the snow in a one-piece swimsuit, and a Gonk droid looks a little lost.
_Meccano 02.jpg
This one, I believe, is from a Sears catalog again, featuring ROTJ product.
_Sears 03.jpg
And ROTJ figures and playsets from Lili Ledy (Mexico).
_Lili Ledy.jpg
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